When Should A Business Start Advertising For Christmas?

When Should Business Start Advertising Christmas

Christmas and the holiday season is a busy time for almost all businesses. It is that one time of the year where sales are at their peak. That is why everyone scrambles to advertise and prepare for the yuletide season. This is a golden opportunity for businesses as there are buyers everywhere who are willing to spend a lot of money on their families and friends. 

The preparation for Christmas needs to start a few months before the holidays. And when it comes to preparing your advertising materials, you should do it months in advance. Digital printing is in demand in the lead up to the holiday season. Almost all companies line up to get their materials printed as early as possible to avoid the rush.

The Right Time To Advertise

The start of the ‘ber’ months is the right time to start ordering your digital print materials for Christmas promotions and advertisements. Do not wait and get caught up in the rush. If you wait a few weeks before the holidays, chances are, you will no longer be able to find a printer to accommodate your needs or worse, still, there may be no materials available.

The months of September to October are the right time to start getting your digital print materials ready. This way, you can be sure you have enough time and materials for the upcoming season.

Advantages of Preparing Early

Getting your digital printing taken care of earlier has its perks, such as the following:

  • Digital printing is cheaper during the months of September and October because there are no holidays and there are not a lot of printing demands yet.
  • You have enough time to make sure all materials are complete and ready for the holidays.
  • You have enough time to add more if there is a need.
  • You have more time to edit and improve your designs.
  • When you have your digital prints earlier, you can also advertise earlier.

What Type of Digital Print Materials Do You Need

When it comes to Christmas and the holiday season, companies can be creative when it comes to advertising. Some of the digital printing materials you can make and custom order for your company’s advertising campaign are:

  • Flyers
  • Posters
  • Brochures
  • Discount Flyers
  • Coupons
  • Holiday Menus
  • Point of Sale Displays
  • Standees
  • Digitally Printed Cutouts
  • Stickers
  • Banners
  • Calendars 
  • Press Releases
  • Gift Wrappers and Gift Baskets
  • Customised holiday ribbons and Cards with your company name and logo
  • Customised holiday decorations, and many others.

Why Print in Advance?

Ordering your digital print materials close to the Christmas season is like doing your Christmas shopping a day before. You will have a hard time finding a company to print your materials. If you are lucky to find one, you will most likely not get the type of quality, print and materials you prefer. Chances are, all materials will be used up or sold out and the printing equipment is all booked out. 

Get ahead of your competition and avoid the long queues. Get your Christmas digital printing completed in advance.

When Should Business Start Advertising Christmas

Why Us?

Impact Digital has been providing high-quality and environment-friendly digital printing for over ten years in Melbourne and the surrounding suburbs. Aside from delivering the best quality digital printing for businesses, our priority is environmental sustainability.

We do business with a conscience. We are not just committed to giving you high-quality digital prints and labels, we are also committed to taking care of the environment and combating climate change. 

Impact Digital is proud to announce that we are 100% carbon neutral. We use energy-efficient lighting, waterless printing presses, we do not produce any toxic waste, we use free cooling, and we use solar energy. 

By choosing Impact Digital, you are not only choosing the industry’s best digital printer but you are also choosing to help protect the environment from further damage. You are helping us fight climate change. 

We have a team of creative designers who can help you conceptualise a unique Christmas advertising campaign and prepare as early as possible.

To find out more about our services and how soon we can accommodate your Christmas advertising materials, call Impact Digital today on 03 9387 0999 or reach us through our contact us page. 

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